One of the best investments I’ve ever made was investing in myself. Some people may view what I’m saying as a sheer sales technique but nothing could be further from the truth. My own business transformed dramatically after I invested in myself. It is one strategy that has always given me a big return.

When you keep the flow of money going, you find that whatever you give, you get back. People I have invested money with for programs and products have turned out to be valuable lifelong clients.

For example, my company, Expert Author Publishing, helped publish Lisa Sasevich’s book, The Live Sassy Formula because I invested first in Lisa’s Sassy Mastermind, and I received and continue to receive business from many of the other Sassy entrepreneurs in her Mastermind group.

Read on as I dispel some myths that can hold you back from wealth and self-actualization.

Here are the 3 Common Myths about Investing in Yourself: 

  1. You’ll never get value out of a high-priced program.

    This one couldn’t be further from the truth. If you start buying low-priced programs, most likely the person you’re buying them from isn’t that successful, whereas the people behind the higher-priced programs are more successful, have been doing it longer, and are making more money. They are more likely to teach you about the real ins and outs of creating success for yourself. 

    Someone once said to me, “I don’t want to pay you $300 an hour,” meanwhile they wanted to make $500 an hour. I was thinking, Are you going to pay someone $125 an hour to teach you how to make $500? I don’t think so. It just doesn’t work that way.

  2. I won’t get a return on my investment.

    In the stock market over past decade you’re lucky to get a 2% return. Real estate in the U.S. has been even worse. But every time you invest in yourself it pays big returns over and over again—and nobody can ever take it way from you; not the market, not the economy, not any one expert or boss or corporation—and that’s powerful.

    What you accomplish by writing your own book is amazing. First, it feels so good just spending a day achieving some quality writing. Becoming a published author boosts your esteem sky high, makes you an expert in your field and ups your chances of attracting success. 

    When you invest in yourself, you create your own lifestyle, set your own working hours, open up to more freedom, leisure time and activities with family and friends. This is time you’ll never get back. These are choices you make that nobody can dictate or ever take away from you.

  3. Investing in yourself may work psychologically, but not necessarily monetarily

    Yes, it’s true, the experience of having faith in yourself is not tangible—you can’t touch faith. But you can reach that feeling of becoming competent and unstoppable, which gives you ultimate control because you’re the one who is taking the action that changes your life and the lives of those you love. When you take what you’re learning and act on it, the upside is infinite, the sky is truly the limit.  Psychologically you are saying, “I’m banking on me, I’m doing this for me, I’m putting myself first,” and the world reflects back to you your #1 status.

    Let’s take the example of a dining establishment. You wouldn’t open up a restaurant without any leasehold investments, such as new paint, tables and chairs and kitchen utensils, and say to yourself, “I’ll wait and see if lots of customers come in before I invest in this restaurant.” You invest in the restaurant first because you know that restaurant will be providing for you in the future.

    Seeking employment in these times when standard college courses may not set you apart from the crowd means banking on targeted information for your specific niche. After all, you are unique and special, so treat yourself that way.

If you feel you may have interest in one of the programs I outlined at my event, let’s set up a strategy session to talk about your book, your future and the benefits of investing in yourself.
Let’s chat about YOU.

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